Sydney project lifts the trophy

The City of Sydney’s Give yourself a lift behaviour change campaign has won a Greater Sydney Commission Planning Award.

The innovative campaign, which promoted the benefits of cycling to ease public transport congestion in Green Square, was the winner of the community collaboration category.

Give yourself a lift encouraged residents to switch from busy bus routes by highlighting how quick and easy it is to ride a bike for transport.

We spoke with more than 500 passengers at bus stops in the Green Square area during March, supported by bus stop posters, cycling maps, social media, courses and events. More than 330 people took part in guided rides, cycling courses and “try a bike” sessions.

We’re building a network of safe separated cycleways, shared paths and slow‐speed streets to make Green Square Sydney’s most bike‐friendly neighbourhood. The City recently completed a safe connection to the Bourke Street cycleway and is building further bike routes in the area. Up to 14 per cent of residents in the area already use their bikes to get to work – the highest rate in Sydney.

Give yourself a lift in Green Square was partly funded by the NSW Government.

Matt Austin, Maya Catsanis, Deputy Lord Mayor Jess Miller and Councillor Kerryn Phelps receiving the award from Chief Commissioner Lucy Turnbull and NSW Minister for Planning Anthony Roberts at a ceremony at the Australian Museum.

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